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How It Works! — What would you do if you needed $1000 - $2000 by TOMORROW, and you didn't see it scheduled to flow into your life. That's the question I recently asked myself because I am very often approached by people who "need" that amount of money for an "emergency." For some reason they frequently come to me.
After mulling it over, I decided to write this short special report with MY answer to that question. This report is my well-reasoned answer to that question, filtered through my personal experience. It’s just one of many possible answers. I did not want to give you too many options because generally when a person is given too many choices that leads to making no choice. There have been dozens of similar “guru emergency income plans” written over the years. Many of these are compilations of experts sharing hypothetical plans, often concocted off the top of their heads. This report is not just wild dreaming, but something I actually put to the test by writing and marketing this plan.
Let’s Get Going…
We begin by assuming that you want to know how to generate some quick cash but you have NO idea what you want to sell, or to whom. Let’s begin by scanning online forums such as Warriors, and The Internet Marketing Inner Circle (assuming you're in the Internet marketing niche). The Internet Marketing Inner Circle is member-only but membership is very inexpensive, and gives you access to some of the brightest minds on the face of the planet
If you are not in internet marketing, look for forums in your niche. Just type in your keyword plus “forum” or “discussion board.”
You can also identify the top forums in your niche by using a piece of software called the Internet Success Spider. Internet marketing legend and joint venture broker Willie Crawford offers a free copy here: http://scamfreezone.com/t.cgi?a=171618&e=/grabthis/willie/
You’d enter your keywords into the software and it points out top sites and many of these sites have forums.
When you visit the discussion forums you will be doing research. You want to see what hot topics members of these communities might be willing to PAY for more information on. So, you want to scan forums looking for clues.
Look at what they are talking about.
Many forums are set up to show you how many views and responses there are to each thread. Look for most viewed and most commented on threads.
Warriors’ Forum scan the Warrior Special Offers (WSO's), looking for most viewed, and most commented threads, as well as those with the most positive feedback.
The WSO Forum is a place where members actually sell things to each other (at a special discount price). This will show you what types of products are popular sellers there.
In scanning all these forums, what you're looking for is a really pressing problem that you can develop a simple, but benefits-packed, info product on. I'm thinking a special report that you can write quickly, and sell for $2 to $27.
In the WSO Forum, what you are looking for is a indicator of a really hot topic, or some product (or product category) that's selling REALLY well.
In reading the threads in all of the forums, what you're looking for is an indicator of extreme pain. People happily pay for products that end their pain!
BEFORE creating any product CONFIRM that it’s something that’s really wanted and that people are already paying for. This is the biggest mistake that I see being made with people introducing new products to market. How much you love a product or an idea simply doesn’t matter!!!
To get a “bird’s eye view of what is working as far as Warrior Special Offers are concerned, check out: http://WarriorPlus.com/wso/ This will gives you some nice summary statistics.
In creating a product, you don’t have to start from scratch! You could easily take one of the many products that you have private label rights, to and quickly rework it, making sure that it's super accurate, and also that it addresses a pressing need.
Most people with these private label products NEVER do anything with them, but they are fairly easy to rework. Most of the work/research has been done for you.
All you really need to do to have a NEW, in-demand products with many of these packages is:
As a side note, I also use reworked PLR products, as unique products in list building giveaways. Participating in those free giveaways have added tens of thousands of new subscribers to my various lists and autoresponders. Since “The Money Really IS In The List,” this equates to an incredible long-term income stream for me.
The Key To Your Products Success
The product you're going to develop has to make a BIG promise in how it's going to solve the potential customers’ problems.
Dan Kennedy calls the type of ads you'll use in selling this product "TheGiant Promise!" It has to promise such amazing results that it borders on unbelievable... but at the same time it must not be a false promise. This is a critical factor though in how well your sales will go. “The Giant Promise” sells products like hotcakes!
A couple of examples of “The Giant Promise”…- Maybe you discovered a way to get listed at better than #1 at Google. So you write a report on how to do that. Better than #1 sounds almost impossible, yet it is. You can do it by using press releases since news stories and press releases are often listed above the SERPs and sponsored listings!
At this point, you may actually be saying to yourself, this is a lot of WORK! Yes, it can be, but it doesn’t have to be, especially if you start with a PLR product.
Regardless, if you really want to make $1000 - $2000 in the next 24 hours, you have to…
Eliminate all excuses and just create and market the product (of which a short report is generally the easiest to create)!
Get it down on paper, and then you can go back and refine it several times.
Get it down on paper, and then you can ask several online friends to review it for you and suggest changes. However, it's more important to get it written and into the marketplace than to make it perfect. As you roll it out, you may want to offer review copies to a few people for reviews/testimonials. Based upon their feedback you can even improve upon the product, releasing an updated version as you do.
At first you need to "Focus on completion rather than perfection!"
Your product does need to be accurate, deliver tremendous value, and deliver all that you promise in your promotion. However, it does not need to be perfect!
When using PLR products, it is CRITICAL that you confirm anything taught in the product. Test everything and confirm the absolute accuracy since many people who create PLR products often create products on topics that they are NOT experts on. When you don’t confirm what these products teach and blindly pass that on, you are setting yourself up for failure and MASSIVE REFUNDS!
As you finish the product, one of the things to consider is pricing. What you can get for the product depends upon perceived value. However, for short, quick reports, that you can crank out in no time, I’m thinking that you want them to be so inexpensive that the purchase decision is a no-brainer.
Remember, our goal is $1000 - $2000 in 24 hours. So, again, we want the price to be so low that your prospects realize they’re not taking ANY risk.
Price your report at $2 - $27, and I'd use Paypal to process the orders. If you price the report at $5 and worded your "giant promise" promotion correctly, you should easily be able to sell the 420 copies you'd need to sell to raise the $2000 within 24 hours. I said 420 units rather than 400 because you would have Paypal fees. I didn't actually calculate the Paypal fees precisely, but rather rounded off the numbers.
The first objection you might have is that your list (that you’d market to) is small? If it’s a small list, that is a legitimate concern, but also an excuse. Excuses only lead to failure.
For inspiration, and ideas, check our how Brain Edmondson earned over $15,000 in 7 days with a list of only 1286 subscribers. His “$15K In 7 Days” report is very inspirational. Brian is a personal friend, and proves that you really have no excuse. You can check out Brian’s report thanks to Willie Crawford at: http://WillieCrawford.com/brian/
If you have NO list, then you simply have to get creative, and use alternative promotion methods. That does require some creativity, and hard work, but you’re smart enough, and determined enough, to figure it out.
Ways that you can effectively promote your product include: - Post to Twitter.com where you hopefully have a ton of followers. If not, set up a Twitter account NOW and begin building a list of followers. The quickest way to do this is to search on the name of some of the biggest players in your niche, and then follow the people who are following them.
Many of those people will follow you back, and you will honestly very quickly have a list of followers. Until you have 2000 people following you back, Twitter will not allow you to follow more than 2000 people.
The reason this works so well is that many of the people that you’ll be following on Twitter have software configured to AUTOMATICALLY follow you back. So, just by following others, you gain a following.
- Post to discussion forums. Whenever you make a post, include your signature file which spells out that giant promise!
- Buy solo ads. For a list of places offering solo ads, ask for recommendations on Twitter. People love giving helpful answers on Twitter, and this is an ideal way to engage your followers.
- Asking friends to send mailings for you. Maybe promise to mail for the
later after you’ve built up your list.
- Ask your Twitter followers to retweet your posts
- Doing ad or article swaps
- Blogging about your special
- Posting ads to forums that have a free adverting section
- Visit popular blogs in your market-space and comment on them where appropriate. Leave a tag-line that includes your giant promise.
- Create or have created a few banners that include your giant promise. Use those banners on forums where you are allowed to not only leave a url and title but also an image. Images have been proven to increase your click-through rate, probably because they draw the eye to the link, and spell out a reason to click.
- Write an article on the central theme of your product and post it to as many article directories as practical. Using an article submission service such as my favorite, http://EasyPushButtonTraffic.com to speed up the article distribution process.
- Run your own WSO. Check the WSO section of The Warrior Forum for the current rules/restrictions. Send a mailing to your list if you have one...
no matter how small, at the same time that you are running the WSO. This is allowed according to the WSO rules. If you have no list, at least mention it on your forum or blog!
The success of a WSO often depends upon momentum. When I run a WSO, I typically earn $2000 to over $10,000. Leading WSO expert, Willie Crawford, a former Warrior Moderator, with roughly 9000 posts to the forum, share HOW he does that in a recorded interview here: HYPERLINK http://TheRealSecrets.com/10kWSO/ http://TheRealSecrets.com/10kWSO/
You are in-effect “building lists” on Twitter and Facebook, but NEVER refer to them that way. The sites are all about social networking, but since you can easily get your message in front of them, this can actually be even more powerful than building a list.
If you really do need the money that urgently, the first thing you absolutely must do is to get over is your excusitis. Acknowledge that you may need to stay up 24 hours just doing forum marketing, and building your following on Twitter, if necessary, but that you can do it. Pull that all-nighter if necessary so that you can get seen in enough places!
You simply have to get into action. As Albert Einstein said, “Nothing happens until something moves!” That means you must get into action!
A Simple Marketing Tool
One of the simplest setups for marketing a report is to use Sid Hale’s Rapid Action Profits script. You can get that script at http://TheRealSecrets.com/rapidactionprofits/ This script is not free but you will find yourself using it so much that it will quickly become your favorite investment.
Using the RAP script also helps to build you a list.
I like using reworked PLR products as the products that I sell using RAP because they are so readily available. If you don’t have a hard-drive full of free PLR products, simply ask on Twitter or Warrior Forum for a recommendation for free giveaways with great gifts. You’ll find several that have PLR products in them. You want to download these with the intention of reusing them immediately.
Software is actually an excellent seller for use as a RAP product. However, it also comes with a big danger! If you do offer software, make sure that it's something simple… not requiring a lot of technical support.
Software can actually go for much higher prices and sell well. However, it is generally more complicated than ebooks or multi-media products.
If your product is developed from software source code that needs reworking and you don't have the skill and any money ask a programmer to allow you
to pay him/her AFTER you finish your sale! I'm sure some would :-)
This idea of reworking PLR products (or software source code) and then
marketing them as new products works very well. I know several marketers earning 4-figure and 5-figure incomes each month, and that's the only thing
that they really do.
As you can see, quickly creating a product and then getting it into the marketplace, is simple. It’s just a matter of deciding you’re going to do it.
Here’s one other way to QUICKLY get a product created.
Visit any top forum in your niche, identify the thought leaders, or people everyone seem to revere, and simply email them asking if you can interview them.
MOST will say yes without checking you out too much. They both have big egos and simply like helping others. You can record them right over the phone or via Skype. I prefer using AudioAcrobat. Willie Crawford has set up a free trial for his clients and friends at http://williec.AudioAcrobat.com
OK, you now have enough to get into action! You need to stop thinking…
stop reading, and start doing. It may seem like a daunting task, but once you get started you’ll be amazed at how fast things flow. If you need to take a
break from time to time, do so, but commit to not stopping completely until your product is finished, and “out there!”
For The Skeptics
Many people read this report and nod their heads in agreement. Others read this report and say to themselves, I already knew much of that. A select few action oriented people put what this report teaches into action and profit handsomely.
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